Our Foot Care Journey

Guided by Legacy; Grounded in Excellence.

What began as a brick-and-mortar business serving a small community in Minnesota expanded into what we are today: dedicated to delivering high-quality, affordable foot care solutions across the USA.

We are led by Board Certified Pedorthists (C-Peds), Nicki and Eric, who proudly carry forward the legacy of their father, Dale. His valuesβ€”integrity, compassion, and unmatched expertiseβ€”remain at the core of everything we do at Insoles.com.

We have a unique combination of clinical-level knowledge and a genuine understanding of what supports lasting foot health. Our team thoughtfully chooses every insole we offer to ensure it meets the highest standards of comfort, performance, and effectiveness. Tailored to your foot type, gait, and individual needs, our products are designed to help relieve pain, enhance mobility, and support your overall well-being, giving you trusted care from our family to yours.

Our Foot Care Partners

We are proud to collaborate with some of the leading insole and orthotic brands in the United States. The products we offer are thoughtfully designed by medical professionalsβ€”including podiatrists, physical therapists, and pedorthistsβ€”to deliver comfort, support, and long-term foot health.

Our trusted partners include Superfeet Worldwide, Powerstep, Birkenstock, FORM, Cadence, Currex, FootHealth, Ten Seconds, Prothotics, and New Balance. Together, we're committed to helping you move better, feel better, and live betterβ€”from the ground up.

Making Every Step Better

Whether it’s the day after a marathon, your first day of training, or even just a day at the office, foot pain can strike at any moment or time of day. Having sponsored numerous races in our local community, we know how important comfort and support are to feeling your best.Β 

That’s why our team of certified professionals is here to provide high-quality, over-the-counter orthotics that are both effective and affordable. Hundreds of thousands of people have already discovered how the right insoles can ease pain, improve movement, and make everyday life more comfortable. We’re here to help you do the same.

Our Journey

  • 1973

    In his teenage years, Dale embarks on his career in the footwear industry under the guidance of a master shoemaker from Italy, honing his skills in shoe repair and leatherworking.

  • 1986

    Relocating with his young family, Dale purchases two shoe repair locations, continuing his dedication to helping individuals with shoe and orthotic needs.

  • 1992

    With a vision for expansion, Dale and his brother Ronnie grow the business to five locations, employing 12 staff members. Here the brothers are picured with their mother, Marcie.

  • 1994

    Following the sudden passing of his younger brother Ronnie, Dale begins to pursue studies in anatomy, pathophysiology, and biomechanics to better serve those experiencing gait-related discomfort.

  • 1996

    Dale achieves pedorthic certification from the American Board for Certification in Orthotics, Prosthetics, and Pedorthics (ABC).

  • 2000

    Leveraging decades of experience, the company expands its offerings to include a wide range of over-the-counter insoles and orthotics, providing quality products for support and pain relief at affordable prices.

  • 2018

    Nicki and Eric follow in Dale’s footsteps and become Board-Certified Pedorthists with the American Board for Certification in Orthotics, Prosthetics, and Pedorthics.

    Dale and his children launch the website foothealthinsoles.com, which later evolves into insoles.com.

  • 2024

    Dale passes away at the age of 70, but his legacy endures as his children continue the work he cherished.

    FootHealth Pedorthic Services, founded by Dale, continues to uphold the same care, integrity, and values he instilled from the very beginning.

Our Core Values

  • 1. Integrity in Every Step

    We believe in doing what's right, not what's easy. Our commitment to honesty and ethical practices guides our interactions with customers, partners, and each other.

  • 2. ExpertiseYou Can Trust

    Understanding that every foot is unique, we leverage our medical knowledge and experience to recommend the most suitable insoles for your specific needs, ensuring optimal comfort and support.

  • 3. Product Quality

    Having tested and researched numerous products, we offer only those that meet our high standards for durability, performance, and value, ensuring you receive the best in foot care.

  • 4. Customer Care

    Your satisfaction is our priority. We are dedicated to providing personalized service, listening to your concerns, and assisting you in finding the right solutions for your foot health.

  • 5. Affordable Solutions

    Recognizing that foot health is essential for everyone, we strive to offer a range of products that cater to various needs and budgets, making quality foot care accessible to all.